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Year in Books

Reimagining Goodreads' yearly recap as a shareable, story-driven experience

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01

About

This idea came about because I wanted to create something fun and engaging on Goodreads—a way to see your yearly reading stats, similar to Spotify Wrapped or Apple Music. While Goodreads is a widely used platform, it can feel a bit outdated, so this “Year in Books” feature is designed to bring a more dynamic, modern experience.

At its core, this project is about reimagining how readers connect with their own habits, giving them a moment to reflect, feel accomplished, and get excited about reading again, instead of just passively tracking books.

My Role

Product Designer, Creator

Timeline

75 hours

Tools

Figma, Figjam, Adobe Illustrator, Maze, Zoom

02

Overview

This feature transforms how Goodreads users experience their yearly reading stats—turning passive data into an engaging, shareable story inspired by Spotify Wrapped.

 Goodreads users track their reading, but users rarely feel a connection to their end of year wrapped

01

Outdated Experience
The interface feels dated compared to modern reading apps, lacking visual appeal and engagement

02
Passive Data Display

The storytelling feels not exciting and difficult to feel a connection to

03
Low Shareability

No built-in features to share reading accomplishments with friends or social media

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04

Research

I interviewed 8 users to understand their reading habits and relationship with Goodreads. Some were avid readers, others sometimes readers, and a couple are just getting into reading.

67%
expressed some level of frustration with Goodreads

33%
knew about the current wrapped version but want it improved

83%
Want visual storytelling over raw numbers

83%
want deeper, more personalized insights (genres, habits, stats)

Pain Points

Users have limited opportunities to share and celebrate their reading habits, as Goodreads does not provide a compelling, social, or shareable experience comparable to modern platforms like Spotify Wrapped

Users need a more personalized, engaging, and shareable way to reflect on and discover books, as current Goodreads features lack interactivity, meaningful insights, and social connectivity

Competitive Analysis

I analyzed the existing competition by evaluating their unique features, strategies, and app design to help guide the research in the direction of the most suitable solutions for potential users

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All platforms offer similar core features: book tracking, recommendations, and community-based discovery

  • Smaller user bases, inconsistent UX, or lack of emotional engagement

  • Key weakness of Goodreads → Outdated interface and lack of engaging, interactive data visualization

  • Core insight: → Users want more than tracking—they want a fun, shareable, and reflective experience

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Affinity Mapping

Turning raw data and feedback into insights that drive user-centered design and smarter features

Reading Habits & Behaviors

Users read consistently across formats (physical, audiobooks) and genres

Secondary discovery comes from apps, online lists, and AI tools

Book discovery is primarily driven by word of mouth and trusted sources

Users value personalized recommendations from sources that “know them”

Gaps in Current Experience

Goodreads is perceived as:

  • Outdated

  • Lacking personalization

  • Not reflective of evolving reading tastes

Current “Year in Books” feature feels:

  • Too basic

  • Not rewarding or memorable

Mixed engagement with book apps—many users don’t rely on them consistently

Opportunities for Personalization and Engagement

Strong demand for smarter, more personalized recommendations

Interest in social and community features:

  • Seeing what others are reading

  • Sharing stats

  • Book clubs or like-minded groups

Users want both:

  • Familiar suggestions

  • Genre expansion / discovery outside their norm

Desire for a more interactive, story-driven Wrapped experience

User Personas

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Key

User Flow

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05

Design System

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Color Palette

Headings

Tondu

Subheadings

Young Serif

Body

Poppins

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05

Prototyping & Wireframes

Starting with low fidelity frames, I mapped out what the feature was going to look like. Through a couple of revisions, I created a prototype that shows users their yearly book stats in a fun and exciting way.

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High Fidelity

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Creating a Story

Narrative-driven, celebratory,
UI-forward

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